STR8AI

Powering IP Creation with Hollywood-Grade AI

STR8AI is STR8FIRE’s dedicated AI production initiative, developed in partnership with Asteria—a leading generative AI studio co-founded by Oscar-nominated filmmaker Bryn Mooser.

At its core is Marey, an advanced AI video model, designed to revolutionize the creation of entertainment IPs by enabling high-quality, ethically sourced, and cost-effective content production.

Built With Ethical AI and Professional Control

What makes Marey different is its commitment to ethical sourcing and production-grade output. Trained exclusively on licensed and original content, Marey respects IP rights—a key concern in today's AI landscape.

Its professional capabilities include:

Native High-Definition Output

No need for upscaling—what you see is the final quality

Layer-Based Scene Editing

Separate foreground, midground, and background for more creative control

Storyboard + Sketch Input

Plug your ideas into Marey and iterate directly from roughs

Camera + Motion Dynamics

No need for upscaling—Frame scenes with virtual cinematography tools like pans, zooms, and tracking shots.

The AI Engine Driving The STR8FIRE Ecosystem

STR8AI isn’t a side tool—it’s a core component of the STR8FIRE ecosystem. Integrated alongside STR8PAD and STR8FUND, it strengthens the ecosystem by:

  • Supporting tokenized IPs with rapid, cost-effective visual development

  • Improving go-to-market speed and content quality for STR8PAD campaigns

  • Enabling STR8FUND to back projects with clear execution pipelines

By empowering both new and experienced creators with world-class production tools, STR8AI helps ensure every STR8FIRE-backed IP has the resources to thrive in both Web3 and mainstream markets.

STR8AI sets a new standard for how AI can support—not replace—creativity. This is the future of entertainment production, and it’s already here.

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